Tips To Choose And Implement An LMS For Training Companies That Exceeds Your Expectations

Businesses use online training to increase customer loyalty, improve employee performance, and avoid compliance risks. And training companies help them achieve all these objectives. Thus, it takes a special LMS to keep everyone content. Our eBook, Building Your eLearning Brand 101: Tips To Choose And Implement An LMS For Training Companies That Exceeds Your Expectations, arms you with all the information you need to find that « unicorn » online training system, including perks to help you make a business case and features to look for in your new eLearning tool. But how, exactly, does an LMS for training companies stand apart from traditional training platforms? And is specialized eLearning software worth the added investment?

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Building Your eLearning Brand 101: Tips To Choose And Implement An LMS For Training Companies That Exceeds Your Expectations

Invest in an LMS that will assist in building your eLearning brand.

Ways That An LMS For Training Companies Trumps Traditional Training Systems

1. It Is Geared Toward eCommerce

Training company LMS solutions have built-in eCommerce features, such as shopping carts, online training course catalogs, and customizable discount codes. You can bundle online training content, sell individual modules, and grant immediate access to paying users. Some even include a storefront so that you can display your virtual products and link back to your sales page via social media. Traditional training systems usually lack these vital functions because they’re intended for in-house L&D, as opposed to online sales. The support services are also unique, as LMS vendors must be able to help you resolve eCommerce issues. For instance, a client can’t assign users or there’s a checkout glitch that prevents learner signups.

2. It Suits Different Clients’ Needs

Another standout feature of LMS for training companies is the multi-tenancy or different instances of the platform. For example, you can set up a separate portal for each client so that there isn’t any overlap or data breaches. They’re also able to personalize their respective portals to reflect brand messaging, etc. This improves client satisfaction and increases repeat business. Another option is to develop a different instance for every user group, for instance, for online learners who signed up for your sales skill certification course.

3. It Supports Branding

One of the strongest marketing tools is a well-crafted online training course. The work speaks for itself. High-quality online training content increases sales and brings in referrals but only if online learners can distinguish your online course from the others. eLearning software for training companies features brand integration. Include your logo, color scheme, and other visual elements that align with your identity. You can customize online training templates to make them your own, without having to develop online training courses from scratch or personalized gamification badges so that online learners share their achievements on social media and build up your brand.

4. It Offers Better Oversight

Once again, companies—AKA your clients—usually focus on performance, progress, and completion rates. They need a broad range of LMS reporting tools, but the scope doesn’t have to be too broad. On the other hand, training companies need multipurpose metrics that cover the entire spectrum. From reports that monitor sales and conversions to those that allow clients to track certification stats. If you’re selling online training courses to individual users, you must also have built-in analytics to measure their performance and pinpoint weaknesses in your eLearning design. LMS for training companies offers greater—and more detailed—oversight so that you have the data you need to improve your product and make it more marketable to the masses.

How To Implement An LMS That Builds Your Brand And Improves ROI

No matter how wide their profit margin is, training companies can’t afford to replace their LMS every month. You need to find the right eLearning tool for the job the first time around to build your brand without going over budget. Building Your eLearning Brand 101: Tips To Choose And Implement An LMS For Training Companies That Exceeds Your Expectations offers tips to prevent those nagging post-purchase doubts. Such as:

  • Perks Of Investing In A Specialized LMS For Training Companies And Tips To Calculate A Realistic LMS Implementation Budget
  • LMS Reports Each Training Company Must Include To Improve Returns And Track Sales
  • Profit-Boosting LMS Features For Training Companies You Should Look For And Reasons To Invest In An LMS For Training Companies With Multi-Tenancy Support
  • LMS Implementation Mistakes For Training Companies And How To Avoid Hurting Your Bottom Line
  • How To Choose The Ideal LMS For Training Companies With Limited Resources
  • Tips To Implement An LMS For Training Companies With eCommerce Integrations To Boost Online Training Course Sales
  • Branding Elements To Include In An LMS For Training Companies
  • Support Services To Consider When Investing In A New LMS For Training Companies
  • How To Use An Online Directory To Choose The Best LMS For Training Companies
  • Insider Secrets To Use A Free Trial To Find The Ideal LMS For Your Training Company

An LMS for training companies is a product within a product. Its main purpose is to help your company hit sales targets, package online training content, and track engagement. But you must also be able to meet the needs of your clients, who are either trying to deploy online training to their team or achieve personal objectives—in the case of individual online training course sales. Building Your eLearning Brand 101: Tips To Choose And Implement An LMS For Training Companies That Exceeds Your Expectations features insider tips to invest wisely, regardless of your target audience, LMS budget or industry experience. Download your copy to find out how an LMS for training companies can benefit your bottom line and build brand awareness.

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